Anti-marijuana campaign developed by Milwaukee youth launches across city
With marijuana use and heroin overdoses among youth at an all-time high, the youth anti-marijuana campaign Let’s Be Blunt kicked off in Milwaukee. The campaign relies heavily on using social media platforms, includes messages and images created by local youth, and is aimed at deterring their peers from smoking marijuana and using drugs. Middle and high-school students created the innovative campaign during a drug-free youth education summit this past spring. The goal of the campaign is to engage youth living in Greater Milwaukee, between the ages of 12 to 17, who may be current marijuana users or have friends...
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