Great TV Auction celebrates half a century of fun and fundraising
This year is the golden anniversary of a beloved Milwaukee tradition, as the Great TV Auction celebrates a half century. Over the last 50 years, southeastern Wisconsin has embraced this unique, live, on-air fundraiser for Milwaukee PBS, growing from 250 volunteers and a handful of donors in its first year, to thousands of volunteers and donors today. Area viewers made this the nation’s #1 PBS fundraising auction, both in net revenue raised and in prime-time ratings. The 50th Anniversary Great TV Auction will be held over two consecutive weekends, from Friday to Sunday, beginning the weekend of April 27-29...
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